Another Fine Mess!

I'm in the Anti-Spyware business, and I'm doing a lot of advertising to promote my website, but here I am online and on the phone, giving my personal information to.....who? Strangers basically, Geez!.
I was reading an excellent article today titled “Identity Theft” by Judith Collins at eWeek.com, when it got me to thinking.... I'm in the Anti-Spyware business, and I'm doing a lot of advertising to promote my website, but here I am online and on the phone, giving my personal information to.....who? Strangers basically, Geez!.

The majority of identity thefts occur thru contractors employing people in entry-level jobs that have not been properly screened. Not even Hackers,Phishers or Dumpster Divers account for as many! The ideal location for a Identity stealer would be in a out sourced agency that fails to use adequate screening processes.

I've read many articles lately that state we need stricter guidelines and procedures to insure we have proper security as consumers. A set of universal rules that would be adhered to by all. To even think of the enormous complexity of this project staggers the mind!

So here I am, I want to take a advertisement out at a prestigious magazine that is published in a traditional print paper and online. I may have to deal with people online and on the phone.I give my name, address, phone number, and……my credit card number! EGAD, what am I doing?

Then my common sense and education about matters such as these kicks in and I rationalize that these companies would not be in business if they couldn’t keep their customers happy. But,accidents happen.

So you see my dilemma. I know computer security and Spyware, and the vulnerabilities and strengths when dealing online. Its just a little new to me to trust, when I know the ramifications to me personally if my Identity were to be used for ill-gotten gain.

I know after all these years of being a, OK I admit it, a slightly paranoid online user, that I need to make myself a little vunerable so I can better succeed in my online business.

Ive been where the people who contact me asking for help are; a place in their minds of anger, frustration and helplessness.

But then as I said earlier, common sense and education about Spyware wins over and I take a deep breath and go on.

The California Attorney General has a excellent website for Identity Theft at
http://caag.state.ca.us/idtheft/

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Adware And The Case Against Bundled Software

Bundling software applications together is a practice much abused by purveyors of adware. The potential for sneaking unwanted software into a bundle of desirable software is obvious. The benefits of bundling software aren't so obvious. Isn't it time to consider dumping the practice of bundling software altogether?

Bundled Software: When Is It Not Adware?

If a user wants a piece of software, why can't he or she be allowed to install it separately? If the bundled softwa...

Bundling software applications together is a practice much abused by purveyors of adware. The potential for sneaking unwanted software into a bundle of desirable software is obvious. The benefits of bundling software aren't so obvious. Isn't it time to consider dumping the practice of bundling software altogether?

Bundled Software: When Is It Not Adware?

If a user wants a piece of software, why can't he or she be allowed to install it separately? If the bundled software were essential to the functioning of the original software (excluding generic functions such as install, un-uninstall, and documentation), why wouldn't the developer build its functions directly into the original software?

Sure, sometimes there's a software application that clearly complements another application. But for users who do not want the complementary software, having it just means a bloated install file and a needlessly long installation process.

Does the chance that users will want the bundled software ever outweigh the risk of the bundled software being installed without the user noticing? In the case of adware, the technology community is increasingly willing to put the burden of proof on the adware bundlers:

* Cnet's download.com website recently removed any and all software that comes bundled with another piece of software that shows advertising, regardless of how well informed the user is of the bundled software.

* Affiliate networks such as Commission Junction and Kolimbo have either cautioned advertisers against accepting adware distributors into their affiliate programs or kicked them out altogether.

* Many technology law experts are saying that the click-wrap license agreements that supposedly legitimate adware are not proof of informed consent. Some experts even say that such agreements amount to unconscionable contracts: the burden imposed by adware is so great and the benefit offered so negligible.

Adware and Bundled Software: A Modest Proposal

If the spam arms race is any indication, we may soon face even more aggressive attempts to get adware on our computers. There will be even more tortured arguments that bundled adware is installed with users' informed consent. Why not head off any of those arguments right now? Let's push for an industry standard that reputable developers do not bundle software (with a few highly specific exceptions such as documentation, installation, and error reporting).

In the end, by getting rid of bundled software, what do we have to lose except adware?

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A new unique MultiCore AntiVirus & AntiSpyware product

NuWave Software announces the release of MultiCore AntiVirus & AntiSpyware, a revolutionary anti-virus product that integrates four anti-malware engines.

A new unique MultiCore AntiVirus & AntiSpyware product reliably defends PC against computer malware and on-line threats at unsurpassed, highest security levels.

A MultiCore AntiVirus & AntiSpyware product ( http://www.nuwavesoft.com ) effectively prevents, stops, and eliminates computer viruses and spyware.  The revolutionary underlying software technology enables multiple antivirus and antispyware scan-engines running on the same PC.  A MultiCore AntiVirus & AntiSpyware product is truly unique, because it offers unprecedented security benefits of running multiple antivirus and spyware scan-engines simultaneously, in parallel, and without performance degradation!  No other computer security product for PC in the world is capable of or offering that to date.

What multi-core antivirus and antispyware solution means?  Comparatively speaking, you can imagine all the benefits of having computer processor with more than one CPU core.  The modern multi-core computer processors allow smoother performance and much increased speed of computer applications, which translates into better overall experience delivered to the end-users.

Conceptually similar, a multi-core antivirus and antispyware solution runs multiple antivirus and spyware scan-engines simultaneously and in parallel.  As result, it delivers exceptional performance while providing the strongest protection against malware and on-line threats.  With total four anti-malware scan-engines employed, MultiCore AntiVirus & AntiSpyware product continuously scans PC at the same speed as traditional single-core solutions from competitors, while delivering unprecedented four times the protection!  Currently, MultiCore AntiVirus & AntiSpyware product utilizes world’s leading two antivirus and two antispyware scan-engines: Frisk ( http://www.f-prot.com ), Norman ( http://www.norman.com ), Lavasoft (http://www.lavasoft.com ), and Sunbelt (http://www.sunbelt-software.com ).

Why end-users need a multi-core anti-malware solution?  Are traditional single-core computer security products not enough?  Well, the truth of the matter is that none of the traditional single-core computer security products can provide 100% protection alone.   There are at least seven major computer security vendors in the world who claim that precisely their brand is the world’ leading solution.  And yet multiple tests performed by credible and independent computer security certification institutions ( such as http://www.virusbtn.com , http://www.westcoastlabs.org , and so forth) do demonstrate year after year  that even the very best individual single-core computer security product can only deal with approximately 98% of the existing computer viruses and spyware.  Of course, there is no conscious end-user who wants to be unprotected and to face remaining 2% computer viruses and spyware and yet they all do, unfortunately.  A MultiCore AntiVirus & AntiSpyware product eliminates this problem!  Each and every individual scan-engine differs from the other.  And all scan-engines have their own specific pros and cons in certain areas, such as heuristics, scanning speed, dealing with unknown malware, and so forth.  So, all end-users inherently tied up with those pros and cons of the underlying single-core scan-engines.  A MultiCore AntiVirus & AntiSpyware product eliminates this problem too!  Also, concerned computer users sometimes install more than one computer security solution their PCs.  Little do they know that the different security products do not live well with each other on one PC - they constantly conflicting and causing instabilities and a sizeable performance hits too.  It is not uncommon for end-users to have PC crashes when the two or more antivirus or other security products start fighting for control over PC.  By engineering the four security cores together, MultiCore AntiVirus & AntiSpyware product eliminates these problems completely!

A MultiCore AntiVirus & AntiSpyware product is uniquely powerful, because by running multiple antivirus and spyware scan-engines simultaneously and in parallel – it creates unsurpassed synergy of combined strengths provided by each individual scan-engine!  The new integrated multi-core solution ensures smooth and problem-free operation of all four antivirus and antispyware scan-engines in real-time.  There are no conflicts, no compatibility problems and no fighting for control over PC among the cores.  The four engines are working in synergy continuously scanning and protecting your PC much better and even faster than many of the traditional anti-malware products with just one core!  And unlike many traditional PC security products, MultiCore AntiVirus & AntiSpyware works transparently and is compatible with third-party antivirus, antispyware and firewall applications.  And of course - all four security engines receive online updates in real-time, ensuring uninterrupted, the highest reliability, and up to date security measures.

A MultiCore AntiVirus & AntiSpyware product brings the PC security to a truly new height!

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