Last month the Advertising Standards Agency upbraided the Scottish and Southern Energy Group for a promise to plant trees to offset the emissions from their activities which they couldn't substantiate.
Beyond the ranting and raving, the central criticisms of carbon offsetting appear to be:
- They allow us to consume more without feeling guilty, buying off our pollution while pursuing business as usual.
- They deflect attention from the real problem which is over consumption.
- The effectiveness of the offset projects is suspect, particularly those in the third world.
To explore these arguments further, follow the links above, but in part two on this subject, I will present the case for the defence!
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